Social Media

This is the social media strategy that I helped develop for the HeatSmart Alliance on Linkedin. It began to be implemented in September of 2025.We decided to post bi-weekly, from the account of another Alliance member (Michael J McManus) who has a large following, in order to encourage his viewers to follow us, and get people interested in installing heat pumps.The content ranges fromtechnical information-- how heat pumps work and what they do;to organizational updates-…